Groundswell Advisors is a boutique M&A law firm serving the ETA (Entrepreneurship Through Acquisition) community, with a focus on small and mid-market acquisitions ($1-50M). The firm was founded in 2022 by attorneys from Gibson Dunn, Orrick, Cooley, and Boston Consulting Group. With 40+ years of combined experience and 50+ completed transactions totaling over $1 billion in deal value, Groundswell provides legal counsel from search through close, including deal structuring, due diligence, and negotiation.