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VerSquare

A Reputation Platform for SBA Acquisition Professionals

Find the right lenders, advisors, and brokers for your deal — backed by reviews from past clients, not marketing.

“A good name is to be chosen rather than great riches, and favor is better than silver or gold.”

Proverbs 22:1

The founding principle behind VerSquare

Guiding Values

Timeless Principles

A Good Name

A good name is to be chosen rather than great riches, and favor is better than silver or gold.

Proverbs 22:1 (ESV)

Reputation is the currency that matters most. VerSquare exists to make provider reputation visible, verifiable, and permanent - so that great providers are found for the right reasons.

See how we put these principles into practice

The Problem

Challenges Faced

A lone figure at a vast crossroads of diverging professional paths
01

The Experience Gap

Most people buying or selling a company are doing it for the first and only time in their lives. Unlike private equity firms with deep pockets and a deal team built over numerous deals, individual buyers and sellers enter the most important financial decision of their lives with limited experience. Large institutional players have the resources to identify great advisors, verify track records, and avoid costly mistakes. Individual buyers and sellers rarely do.

Identical professional storefronts where one reveals a hidden flaw
02

The Bad Actor Risk

This inexperience creates vulnerability. When buyers and sellers lack institutional knowledge, bad actors thrive. Without transparent data and published client reviews, it is too easy for underperforming advisors to coast on marketing rather than merit. The stakes are too high for word-of-mouth referrals to be the primary discovery mechanism.

Scattered documents blowing across a sparse landscape
03

The Data Desert

The SMB deal ecosystem operates largely in the dark. Deal teams are assembled through relationships, not data. Performance is not measured systematically. Success stories and failures both disappear into private conversations. Every transaction reinvents the wheel, and lessons learned by one buyer or seller rarely benefit the next.

Daniel Giles

Daniel Giles

Built by Daniel Giles after 18 months navigating the SBA acquisition process — including two failed deals. VerSquare exists because finding trustworthy professionals shouldn't require learning from expensive mistakes. He also founded ETATL, Atlanta's monthly meetup for people buying and building businesses.

Ready to find professionals you can trust?

The Solution

What We're Building

VerSquare exists at the intersection of these principles and these problems.

Find the Right People, Not Just Available People

Providers earn their standing through client reviews, not paid placements. Every score on VerSquare is calculated from reviews left by account holders across five separate dimensions - no editorial inflation, no pay-to-rank.

Make Better Decisions With Real Data

Private equity firms have deep networks and deal teams built over decades. First-time buyers and sellers deserve access to the same quality of provider intelligence - who is good, who specializes in what, and what past clients actually experienced.

Avoid Costly Mistakes Before They Happen

When provider performance is measured and published, great providers rise to the top and underperformers are easy to spot. You can see who has actually closed deals like yours - before you commit to working with them.

FAQ

Common Questions

Who is VerSquare for?
VerSquare serves everyone in the SMB acquisition ecosystem - buyers searching for their first business, sellers preparing for an exit, and the providers who support them (lenders, attorneys, accountants, brokers, and advisors).
How is VerSquare different from a directory?
Directories list providers. VerSquare checks provider records against SBA government data and public licensing databases, publishes reviews scored across five separate dimensions, and does not let providers pay to improve their ranking. Reviews are first-hand accounts from account holders rather than claims we independently confirm.
Does VerSquare charge providers to be listed?
No. Every provider gets a free profile with reviews, dimensional scoring, and directory visibility. Paid plans unlock engagement tools like review responses, analytics, and embeddable widgets - but listing and reviews are free forever.
How is VerSquare funded?
VerSquare generates revenue through optional paid plans for providers and buyers, and through a referral network where participating providers pay referral fees on business generated through the platform. We do not sell user data or charge for reviews.

Ready to Build Your Deal Team?

Connect with lenders, advisors, and service providers who have the track record and reviews to back it up.

About VerSquare | Trust and Transparency in SMB Acquisitions | VerSquare